Capability
Websites and Digital
The website is the specification document a client or specifier reads before the first meeting. It carries the position, the catalogue and the proof of past work in one place.
The problem it solves
A site built as a brochure gets skimmed once and never brings a specifier back to it. A site that cannot be found by the searches a specifier actually runs might as well not exist.
What is delivered
- Site architecture and page-by-page content brief
- Design system built from the identity
- Build, on the stack suited to the business
- Search structure for specifier and client search terms
- Analytics and enquiry routing
How it runs
Architecture
Sitemap and content brief for every page.
1 to 2 weeks
Design
Design system applied to the site, page by page.
3 to 4 weeks
Build
Build and content population, through the development team.
3 to 6 weeks
Direction
Ongoing content and performance review after launch.
Ongoing
Where it applies
Interior Design Studios
A studio's site is judged on project depth, so the site architecture is built around fewer projects shown fully rather than many shown thinly.
Architects and Design Firms
An architecture site is searched by planning and technical terms as often as by aesthetic ones.
Fit-Out and Turnkey Contractors
A contractor's site has to prove delivery capacity, programme and scale, not only finish.
Home Decor, Furniture and Surfaces Brands
A decor or furniture site carries a catalogue and, where relevant, commerce, not only a portfolio.
Interior and Building Product Manufacturers
A manufacturer's site is built for specification lookup and technical download first.
Showrooms and Distributors
A showroom or distributor site has to state which brands it carries as clearly as what it looks like.
Related brands
Banyo
Interior and Building Product Manufacturers, United Arab Emirates
Novatech Expo
Fit-Out and Turnkey Contractors, India
VKDA
Interior Design Studios, India
Stalrne
Home Decor, Furniture and Surfaces Brands, India
Indian Roller
Interior and Building Product Manufacturers, India
Neelgiri Bathware
Showrooms and Distributors, India
Giant Maverick
Education and Creative Consultancy, India
Enquiries for websites and digital start with what the business is for. Start an Enquiry.